NEWS & EVENTS

  • Corum Golden Bridge

    In 1955, Corum was founded in La Chaux-de-Fonds, Switzerland – a Swiss town located a few kilometers from the French border. The co-founders of the company, Simone Ries and Rene Bannwart, knew that their company will benefit based on the creativity and traditional craftsmanship. Shortly after, the company introduced the $20 Liberty Eagle watch, which is made from a genuine $20 gold piece. It immediately became an international bestseller. Today, Corum has one of the richest collections in its field. A vast range of original designs, creative new ideas, and maintaining the value of its tradition, the progressive attitude of Corum is admirable in today’s watchmaking world. The motto “To create is to construct, and to construct is to live” is essential to Corum’s policy. Guided by its enthusiasm, the company has made great efforts to establish a reputation to match its ambition, and the result spoke itself. Corum watches stood out for their innovative designs and original mechanisms.

    The Golden Bridge has been an iconic Corum timepiece since 1980, and is currently the only in-line baguette movement available, and still remains a benchmark because of it. The 18K rose gold case comes with no dial, simply a double anti-reflective sapphire crystal offering a 360° view on the movement inside. The high-end finishes make it nowadays an unmatched haute horologerie timepiece for over 35 years. The interesting visual presentation of the watch by showing all the mechanical mechanisms of the watch makes it one of a kind. It’s a unique timepiece with design and style in mind.

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  • Messika x Gigi Hadid

    This year marks the 10th anniversary of Messika's iconic Move collection. To celebrate this significant milestone for the Parisian Maison, Messika welcomed its first ambassador Gigi Hadid, world-renown millennial supermodel of today. “[Gigi] is spontaneous, sunny and bright,” as told by Valerie Messika, founder of the Maison. “Her sense of detail and discerning eye for fashion completely won me over.”

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    Together with Gigi, Messika has created the Move Addiction collection – adding rock and punk elements to the Move, with striking lines to give it an edgy chic appeal. The collection consists of 12 pieces, and all of them are crafted in 18K gold and fine diamonds. There are various styles in the collection, such as edgy ear cuffs, transformable necklaces and stackable bracelets and rings, which reflects the Maison’s signature design.

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    As a gift for the brand’s muse, Valerie Messika adds four exceptional pieces to the “Move High Jewelry Collection.” This collection includes a choker, a long necklace, an ear cuff, and a ring, which symbolizes haute jewelry with rebellious characteristics and chic style that represents the combination of the Gigi’s persona and the elegance of the French jewelry.

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    Messika by Gigi Hadid- Move High Jewelry Addiction © Alexandre Roberdet (2)Messika by Gigi Hadid- Move High Jewelry Addiction © Alexandre Roberdet (3)

  • Bulgari B.Zero1 Design Legend

    Since B.Zero1 was first introduced in 1999, the collection has always been a timeless icon of Bvlgari. It broke the concept of traditional jewelry design of having diamonds or gemstones in the center with thin bands, and instead, emphasized more on the shape.  The original B.Zero1 ring was modelled after “Emperor Vespian’s architectural statement of power, the Colloseum.” The idea was to empower through jewelry that was unconventional and chic. It is not the kind of piece that stays inside the vault and is only taken out for special occasions. It is to be worn for any style in any occasion. Breaking the rules of conventional jewelries, with the “gas pipe” tubogas motif and the double logo, B.Zero1 immediately became the new classic and style.

    This time, Zaha Hadid – a star of architectural design – gives a brand new look of the B.Zero1, which is named the B.Zero1 Design Legend. Zaha Hadid is one of the greatest female architects of our time, and her Pritzker Architecture and Sterling Prize winning visionary has been dubbed as the “Queen of the Curve“ because of her breakthrough designs for landmark structures such as the Guangzhou Opera House and the Vienna University Library and Learning Center. Her signature curves are integrated into the latest design of B.Zero1. Different from the previous models, the central body of the jewelry pieces has changed into lively golden waves instead of the original looping bands, which exemplifies fluidity and create the feeling of movement.

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  • PAM 685 and PAM 687

    In the late 1930s, Panerai made several Radiomir watches with a special 12-sided bezel, engraved with the words “OFFICINE PANERAI – BREVETTATO” which means Panerai Workshop – Patented, and it refers to the patented luminous substance Radiomir used on the dial and it suggests that “the watches were not used for military operations but for presenting to the authorities of the Royal Italian Navy, which was evaluating new instruments for underwater missions.”

    This year, two new special editions of the Officine Panerai Radiomir 3 Days Acciaio debuted at SIHH 2017. It is the first time Panerai reproduce all the fundamental characteristics of the original watches. The two versions of limited edition Radiomir 3 Days Acciaio (Ref. PAM 687 and PAM 685) has a 47mm polished steel case. PAM 687 has a brown “tropical” dial with luminous Arabic numerals and hour markers, while PAM 685 has black dial with all the same features as PAM 687. Both of the watches has the inherited 12-sided bezel from the precedent models. The Panerai in-house P.3000 calibre offers hand-wound mechanical movement with 72 hours power reserve. The ecru contrast stitching strap matches with the colors of the dial and adds more vintage feeling to the watch. Both of PAM 687 and PAM 685 are limited to 1000 pieces each.

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  • Jaeger LeCoultre Master Control 25th Anniversary

    Jaeger LeCoultre first debuted its Master Control collection in 1992. The idea was “to create a line of watches that represented the values of pure, classic watchmaking, with a focus on simple aesthetics, functionality, understated technology, and long-term performance.” At that time, Jaeger LeCoultre started something impressive – the “1000 Hour Control” quality check program. The purpose was to examine finished watch to a six-week program of tests, which includes impacts, temperature and barometric pressure change, vibrations, magnetic fields, and water resistance. Even though it is standard for watchmaking nowadays, in 1992 such tests were never heard of.

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    2017 marks the 25th anniversary for Jaeger LeCoultre Master Control Collection, and they present a trio that includes three core complications that have been in the Master Control collection since the beginning: time and date, chronograph, and travel time.

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    The Master Control Date (Ref. 1548530) is the simplest of the three watches. It has a 39mm stainless steel case with silver dial. The JLC caliber 899/1 features 38-hour power reserve and a solid gold winding rotor.

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    The Master Control Chronograph (Ref. 1538530) has a versatile design. With 40mm stainless steel case, this watch features chronograph function – 2 sub-dials displaying 30 minutes and 12 hours – on a silver sunray-brushed dial. The in-house JLC calibre 751G offers automatic movement with 65 hours power reserve.

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    The last watch is the Master Control Geographic (Ref. 1428530). This watch has a 39mm stainless steel case with silver dial. Thanks to the JLC caliber 939B/1, this watch functions a second time zone, which is shown from the sub-dial at 6 o’clock position, and a city disk is right underneath the small dial which shows the names of the city of all 24 time zones.

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  • Grand Seiko SBGA211

    At the beginning, Seiko brand watches were produced by two different Seiko Corp. subsidiaries – Daini Seikosha Co. Ltd and Suwa Seikosha Co. The purpose of having two companies producing one brand is to improve techonology through severe competition and hedge and risk. Before the 1960s, people tend to believe that Swiss watches had the highest quality, and Japanese watches were nobody. With all the technology and experience, Seiko believed that they were capable of producing watches that were as good as the Swiss watches. Grand Seiko is the result of their belief, and the birth of it was followed by the success of the “Tokyo Olympics and Seiko’s victory at the astronomical observatory Concours”. Daini Seikosha and Suwa Seikosha had the discussion of who should produce the Grand Seiko watches, and eventually they came up with a conclusion that Suwa produced most men’s watches and Daini produced most women watches. Later, Suwa produced the first Grand Seiko watch in 1960. It was the first chronometer grade watch manufactured in Japan, and it was the first stage of “SEIKO of the world”.

    Grand Seiko is one of the very few manufacturers with mastery of both electronic and mechanical watchmaking. Therefore, they have a unique watch technology – Spring Drive. It combines “the high torque of a mechanical watch with the high precision integrated circuit (IC) control system of an electronic watch.” The purpose of this combination is to deliver a level of precision that no mechanical watch can match. Powered by this unique caliber, the SBGA211 features a high-intensity titanium case and bracelet, which makes it 30% lighter than stainless steel. The 41mm case has white dial with a small date window at 3 o’clock position. The watch has a 72-hour power reserve and a power reserve indicator at 7 – 8 o’clock position.

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  • Forevermark Responsible Sourcing

    As one of the most prestigious diamond brands in the world, Forevermark keeps track of every diamond’s journey—from the moment it is discovered from one of the mines in South Africa, Botswana, Namibia, and Canada, until it becomes a Forevermark Diamond. As part of the De Beers Group of Companies, Forevermark is committed to the preservation and protection of habitats, their species and the wider natural world. Forevermark has been taken particular care to ensure the advancement of women by contributing to the provision of good quality healthcare and education, and supporting women entrepreneurs and their business. Forevermark strictly follows the Kimberley Process – an international monitoring system co-founded by The De Beers Group of Companies to eliminate the trade in conflict diamonds. During the process, detailed records are kept as each diamond passes along the supply chain, including Kimberley Process Certificates and warranty invoices to ensure that each Forevermark diamond is natural, untreated and conflict free.

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    The unique identification number inscribed in each of Forevermark’s diamond represents the commitment to integrity. Each of the number is also recorded on the individual Forevermark identification card that accompanies the diamonds, representing Forevermark’s promise that the each diamond is beautiful, rare, and responsibly sourced.

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  • Omega James Bond Commander's Watch

    Omega launched the Seamaster collection in 1948 to celebrate the brand’s 100th anniversary, which makes it one of the oldest lines in the current collection, including Constellation, Speedmaster, and De Ville. It was modeled after the Omega Marine, which was the brand’s first water-resistant watch that was released in 1932. The Seamaster collection was originally designed to accompany sailors in their marine adventures, yet later it’s best known for being selected as the James Bond watch(Omega Seamaster 300) since he wore it in all 007 agent James Bond movies such as Golden Eye (1995), Tomorrow Never Dies (1997), and The World is not Enough (1999). In 2015, Omega released the special edition Seamaster 300 Spectre, which is named after the 24th James Bond movie Spectre, and echoes back to the original Bond Seamaster.

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    In celebration of the 2019 James Bond movie, Omega launched the limited edition Seamaster 300 “Commander’s Watch”, which commemorates Bond’s long use of Seamaster in films.The piece comes in two versions—stainless steel and yellow gold. The stainless steel version—limited to 7007 pieces—comes with a 41mm case features a blue ceramic bezel with a Liquidmetal diving scale. The blue, red and grey NATO strap follows a 5-stripe pattern. The unique feature of this watch is the 007 gun logo on the red central seconds hand, and only number 7 in the date window is colored red while all other numbers are blue. The rare yellow gold model that comes with a Ceragold diving scale and an 18K yellow gold central seconds hand is limited to just 7 pieces. This is the only timepiece in the Bond series released until the movie in 2019. Get yours before it’s sold out!

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  • Gucci Pop-Up Shop

    On August 10th to August 27th, CH Premier Jewelers is holding an extraordinary Gucci Pop-Up Shop to present the latest fine Gucci jewelries and timepieces masterminded by Gucci’s new creative director Alessandro Michele, who rejuvenate Gucci by adding creativity into the designs. Vintage looks integrate with modern elements bring joy and energy to the collections. Within the two years of Michele’s serving as creative director of Gucci, he has received major international fashion awards, such as the International Designer Award at the British Fashion Awards in 2015, and the CFDA International Award in 2016. Alessandro Michele is a contemporary fashion designer that is fearless of challenges. He thinks that nothing is off limits in the search for inspiration. He has an undeniable skill for combining vintage elements in ways that make them entirely modern. When he was interviewed by Vogue, he said that he was determined to rewrite the DNA of Gucci, break all the rules, and reinterpret the brand in his own way.

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    Since 1921, Gucci has gone through a cumulative precipitation for nearly a hundred years. Now, under the leadership of Alessandro Michele, Gucci starts a brand-new magnificent journey. The latest pieces of the collection was inspired by fairy tales that were written by the artist Aracha Cholitgul. The collection discovers the marvelous animal kingdom by using feline animals as the prototype. A series of tales in the collection all revolve around “Wonder Factory” and depicts a world that whimsical animals craft Le Marché des Merveilles jewels in the factory.

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    To perfectly present the lifelike designs, Alessandro Michele consigned a Thai illustrator – Phannapast Taychamaythakool – to create a fairy tale of pure fantasy, from the angle of an artist’s personal aesthetics to depict the magical fairy tales back in the days, and gives a contemporary look of the Le Marché des Merveilles collection.

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    Exclusive jewelries and timepieces that are made of 18K gold, sterling silver, colored enamel and precious stones of the shape of different animals such as tigers, snakes, and bees will be showcased in displays constructed to resemble mini theaters based on Phannapast’s illustrations for a limited time only.

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  • IWC Sharks Special Edition

    Today, increasing numbers of shark species are facing extinction. According to researchers, more than 100 million sharks are caught and killed every year around the world for their fin, meat, or gill rakers. Overfishing also depletes their food sources and accelerates their deaths. Since 2009, IWC Schaffhausen has been working intensively with the Charles Darwin foundation in its charitable efforts to help ocean conservation and preservation of sharks. “Protecting endangered species is one of the key themes in IWC’s commitment to environmental issues.” To raise the awareness of the situation of sharks, IWC collaborates with the prestigious art publisher Taschen and the renowned American photographer Michael Muller and presents the exclusive Shark edition of the iconic Aquatimer diver’s watch.

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    The Aquatimer Chronograph Edition “Sharks” (Ref. IW379506) is housed in 44mm stainless steel case with slate-colored dial with luminescence. Date display, stopwatch function, flyback function, and small hacking seconds are also featured on the dial. The watch is powered by the IWC-manufactured 89365 caliber that offers 68 hours power reserve, and it is water resistant to 30 bar. The case back has an engraving depicting a group of hammered head sharks. The watch is also bundled with a copy of Michael Muller’s book of the same name. The limited Collector’s edition Taschen book is signed by the photographer and presented in a bite-proof metal shark cage. The Sharks special edition is limited to 500 piece only.

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