TUDOR Blue Lagoon

Discover the new Black Bay 54 “Lagoon Blue” from TUDOR!

A watch might display the time, but this watch makes time melt away. Pack your bags, because we’re going somewhere idyllic.

Wearing a TUDOR has the power to mentally transport you somewhere—and with the Black Bay 54 “Lagoon Blue”, that somewhere is warm, the sun is shining, and waves of azure water are gently lapping against shell-dotted white sand beach.

A watch can do more than tell time, it can shift your mindset. With its perfectly proportioned 37mm case and a “Lagoon Blue” dial plucked straight from paradise, this is the ideal complement to seasons full of coconuts, sand, and slowing down.

But it’s not only the case size that casts a spell on those who wear the newest Black Bay 54 iteration. It’s also in the magical combination of the sand-textured dial and mirror-polished bezel, not to mention the five-link bracelet that wraps perfectly around your wrist and feels like laying down in a well-worn hammock laced up between two palm trees, right where the water meets the shore.

This is the watch that perfectly captures
the dreamy vibes of summertime—forever.